A Unique Collaboration
How The Poster Came To Be
When it comes to creating a film, I believe that every single aspect of it must reach its best and most full potential. In a good movie it all starts from a good script, a gripping and unique story, and this uniqueness has to be carried through the whole process of creation up until the very last piece of promotion, the Poster. Even before I started shooting "Escalation" I had in mind a specific name for who would have been a perfect candidate to bring to life what I envisioned to be both an oniric and ominous vision of death and consequences. The name had in mind was none other than Christopher Shy, a great artist whose most recent piece of work was the poster for the Nicholas Cage film "Mandy", directed by Panos Cosmatos. In that poster I saw all the visionary talent I needed to create unique and gripping imagery for the Poster of "Escalation". I contacted Christopher's Studio asking if a collaboration would have been possible, not knowing if a short film could have maybe been something too small for him to work on. Luckily I received a yes and after a few weeks the Poster was born in all its glory. While I had a different idea for the design of the Poster, Christopher suggested a different approach, When it comes to an artist's personal sensibility I always trust it, so I gave him free reign to create what he preferred. The ending result is nothing short of amazing. Broken TVs lay on the ground, the electric charges they generate give form to the embodiment of the evil conscience of the main lead, from whom then a cross-like shape is formed, bringing to view the consequences of one person's selfish ego.